If you follow UXB on Twitter (you can find us @thisishoop) you'll have seen a few tweets from us with the hashtag #hoopfutures. Over the next month, we'll be instigating debate around the online presence of digital agencies - and what you think. If you want to take part, you can join the discussion on Twitter and use the #hoopfutures tag so we can find your input. You can also contact us via our Contact page. We want to know how you want us, as a digital agency, to exist online.
We've been thinking about re-developing our digital presence for a while now. We think our current online identity could do with a bit of a facelift. We want to see if you - as a website visitor - agree. We also want to do something a bit more exciting than the standard customer service survey, so we've decided to go social and try to crowdsource some of your opinions.
We'll be asking questions on our Twitter feed - marking any with the #hoopfutures tag so you'll be able to find them. We hope that by asking for your input and feedback and using it to develop our digital evolution, we can collate enough information to redefine how we exist online.
We think the next step, after collecting this data, will be a new and improved website that meets your needs. After that, we'll be developing other leads that we'll tell you about as we move forward with them.
We're also testing a new social grouping platform called Storify. This platform allows you to tell stories using content from your social stream - which is perfect for our social feedback project. Storify is still in the beta testing phase but it seems like the perfect place to tell the story as we redevelop our digital presence. We'll be posting all our questions along with people's responses on Storify, so you can see how we're getting on.
We're extremely excited about our #hoopfutures journey and we hope to see you along the way!