Carbon Trust Green Growth video

We created a film that became the most popular Carbon Trust video on YouTube, outperforming others by over 500% in only a few days

'In the 21st Century, Green Growth IS the bottom line'

As business and the economy adjust to a new normal, The Carbon Trust is shifting its emphasis from reduction to growth.

To launch the new message we created a film that became their most popular on YouTube, outperforming other movies by over 500% in the first few days.

The big opportunity

Green Growth, epitomised by the low carbon economy, is a staggering success story and represents a massive opportunity for UK business over the next 5 years.

We worked with the comms team at the Carbon Trust to create an upbeat film about this unique symbol of hope in a rather subdued business outlook. To help us turn our script and vision into reality we collaborated with independent filmmaker Ketan Raval.

The big opportunity

Green Growth, epitomised by the low carbon economy, is a staggering success story and represents a massive opportunity for UK business over the next 5 years.